« 
 »
Jul 22 2009

Episode 66: Interview Part 2 – Daniel Odio gives tips and tricks for entrepreneurs

Daniel Odio demonstrates the Phone2Projector on The Hopkinson Report. from Jim Hopkinson on Vimeo.

In Episode 65, I interviewed Daniel Odio, co-founder and COO of a company called PointAbout.com. We geeked out and talked about gadgets for nearly 2 hours before settling down to record the podcast, but even then, we had so much great information, we had to break it into two parts.

Below: Part 2.
Also see: Part 1 of the Daniel Odio Interview.
Also see: Full Transcript of the Interview.

Download the podcast from iTunes, or play it below:

 

Topics we cover:

How to get to the CEO:
- Daniel’s favorite book for sales tips
- How to write to the CEO and get your message across so that a company takes action from the top down.
- The optimum length e-mail
- How to find any CEO’s e-mail address
- How Daniel got a brand new Dell laptop sent to him in one day after a frustrating experience with overseas tech support



How to get the word out using social media
Video
- The low-cost additional step you should be using to get more views from Vimeo and Youtube
- The fear to avoid when doing online video
- The most unlikely place Daniel does a video podcast (His car – see below)

Being an Entrepreneur = Always On from Daniel R. Odio on Vimeo.

Blogging
- Why Henry Ford would love blogging
- A blogging techique that will save you hours of time
- Jim’s case study: Hopkinson How-to Guides
- How to update your blog via e-mail using Posterous.com
- Feed Google’s thirst for original content

Pointabout
- Changing the ways iPhone applications exist
- AppMakr.com – Cutting the cost of iPhone applications in 27 seconds
- The operating system Daniel feels will outsell the iPhone
- AppMakr’s pricing model
– $500 for unlimited demos
– $2000 1-time fee to build a real app and get it in the iTunes store
– Customized app (adding contact lists, GPS, etc)
- How ad agencies or companies like Burger King can constantly be testing
- Test – iterate – repeat


The future trends in mobile
- Web: from local to global (ex: local store can now be found anywhere)
- Mobile: from global to local (ex: like Yelp… I don’t care about a restaurant in California, if I’m in NYC, I want to know the closest sushi place on my block. And what do people think about it?  Mobile helps hyper-local
- Move from analog devices being digitized
- Ex. Blood pressure monitor plugs into iPhone
- Hooks into phone; upload, email to doctor, etc
- Improving the infrastructure of mobile
- Web: started basic… years before online banking and safe credit cards
- Mobile: games, etc. Soon: integrated, networked parking meters in cities. Use phone to get a map to open parking spaces
- You have your phone with you all the time, gateway to all things digital

———————————
Key Links:

Daniel: On Twitter | Personal Blog | Point About

———————————
If you enjoyed this, you might also like:
Interview – Sarah Prevette from RedWire, a collaboration tool for entrepreneurs
Interview – Entrepreneur Josh Baer has the key for curing email overload (and a Tesla)
Revenue Models for the New Media Infopreneur

[del.icio.us] [Digg] [Facebook] [Reddit] [StumbleUpon] More »

This entry was posted on Wednesday, July 22nd, 2009 at 11:32 pm and is filed under Apple, Interviews, iPhone, Social Networking / New Media. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

Comments are closed.
.