<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Hopkinson Report &#187; Japan</title>
	<atom:link href="http://thehopkinsonreport.com/category/japan/feed/" rel="self" type="application/rss+xml" />
	<link>http://thehopkinsonreport.com</link>
	<description>Wired.com&#039;s Marketing Guy Jim Hopkinson takes a fresh and funny look at marketing trends in the Wired world.</description>
	<lastBuildDate>Wed, 28 Dec 2011 16:25:33 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3</generator>
		<item>
		<title>Episode 35: What Japanese toilets taught me about the auto industry.</title>
		<link>http://thehopkinsonreport.com/2008/12/18/episode-35-what-japanese-toilets-taught-me-about-the-auto-industry/</link>
		<comments>http://thehopkinsonreport.com/2008/12/18/episode-35-what-japanese-toilets-taught-me-about-the-auto-industry/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 10:40:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding / Advertising]]></category>
		<category><![CDATA[Cars]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Pop Culture / Entertainment]]></category>
		<category><![CDATA[car quality]]></category>
		<category><![CDATA[hybrid cars]]></category>
		<category><![CDATA[Japanese culture]]></category>
		<category><![CDATA[Jim Hopkinson]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing case study]]></category>
		<category><![CDATA[marketing rant]]></category>
		<category><![CDATA[Toto Toilets]]></category>
		<category><![CDATA[US auto industry]]></category>
		<category><![CDATA[Wired]]></category>

		<guid isPermaLink="false">http://thehopkinsonreport.com/?p=179</guid>
		<description><![CDATA[You thought I was kidding when I said I would do an entire podcast about toilets, but you were wrong. Here’s what Japanese toilets taught me about the auto industry. Play Episode (recommended for maximum loud, funny, ranting): Or read as a blog post: Konnichiwa, boys and girls. Today I’ll do my final podcast about [...]]]></description>
		<wfw:commentRss>http://thehopkinsonreport.com/2008/12/18/episode-35-what-japanese-toilets-taught-me-about-the-auto-industry/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="http://downloads.wired.com/podcasts/assets/thehopkinsonreport/TheHopkinsonReport035.mp3" length="14293870" type="audio/mpeg" />
		</item>
		<item>
		<title>Episode 31: Ritz-Carlton service at a Red Roof price – why Japan is king of customer service.</title>
		<link>http://thehopkinsonreport.com/2008/11/20/episode-31-ritz-carlton-service-at-a-red-roof-price-%e2%80%93-why-japan-is-king-of-customer-service/</link>
		<comments>http://thehopkinsonreport.com/2008/11/20/episode-31-ritz-carlton-service-at-a-red-roof-price-%e2%80%93-why-japan-is-king-of-customer-service/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 07:49:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding / Advertising]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Marketing Case Studies]]></category>
		<category><![CDATA[Social Networking / New Media]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service case study]]></category>
		<category><![CDATA[Japanese culture]]></category>
		<category><![CDATA[Japanese customer service]]></category>
		<category><![CDATA[Jim Hopkinson]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ritz-Carlton]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Wired]]></category>

		<guid isPermaLink="false">http://thehopkinsonreport.com/?p=158</guid>
		<description><![CDATA[This is my second podcast taking a look at marketing and pop culture trends in Japan. Find out why Japan is the king of customer service, and why the US may never catch up. Listen to this post via podcast (recommended): Play Episode: Konnichiwa boys and girls. Think about a time recently when you received [...]]]></description>
		<wfw:commentRss>http://thehopkinsonreport.com/2008/11/20/episode-31-ritz-carlton-service-at-a-red-roof-price-%e2%80%93-why-japan-is-king-of-customer-service/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="http://downloads.wired.com/podcasts/assets/thehopkinsonreport/TheHopkinsonReport031.mp3" length="12488286" type="audio/mpeg" />
		</item>
		<item>
		<title>Episode 30: The Tokyo 12 &#8211; A dozen marketing and cultural observations about Japan.</title>
		<link>http://thehopkinsonreport.com/2008/11/13/episode-30-the-tokyo-12-a-dozen-marketing-and-cultural-observations-about-japan/</link>
		<comments>http://thehopkinsonreport.com/2008/11/13/episode-30-the-tokyo-12-a-dozen-marketing-and-cultural-observations-about-japan/#comments</comments>
		<pubDate>Thu, 13 Nov 2008 03:04:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding / Advertising]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Pop Culture / Entertainment]]></category>
		<category><![CDATA[Social Networking / New Media]]></category>
		<category><![CDATA[Japanese advertising]]></category>
		<category><![CDATA[Japanese cell phones]]></category>
		<category><![CDATA[Japanese culture]]></category>
		<category><![CDATA[Japanese fashion]]></category>
		<category><![CDATA[Jim Hopkinson]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Toto Toilets]]></category>
		<category><![CDATA[Wired]]></category>

		<guid isPermaLink="false">http://thehopkinsonreport.com/?p=148</guid>
		<description><![CDATA[What do you think of when you think of Tokyo? Bright lights? Electronics? Robots? Lots of advertising? Here are 12 things you might not know about Japan. Listen to this post via podcast (recommended): Play Episode: Or read it as a blog post: Konnichiwa boys and girls! I was recently lucky enough to cash in [...]]]></description>
		<wfw:commentRss>http://thehopkinsonreport.com/2008/11/13/episode-30-the-tokyo-12-a-dozen-marketing-and-cultural-observations-about-japan/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="s:126:&quot;" length="a:5:{s:6:"format";s:14:"default-format";s:8:"keywords";s:0:"";s:6:"author";s:0:"";s:6:"length";s:0:"";s:8:"explicit";s:0:"";}";" type="" />
<enclosure url="http://downloads.wired.com/podcasts/assets/thehopkinsonreport/TheHopkinsonReport030.mp3" length="11883813" type="audio/mpeg" />
		</item>
	</channel>
</rss>

